Good Intent – Announce ‘Greater Good’ Initiative Recipient

by the partae



Today, Good Intent are proud to announce Cavanbah/Byron Bay-based act, LAZY GHOST, as the third recipient of their independent artist initiative ‘Greater Good‘. The package aims to bring through the next generation of exceptional musical talents, developing their industry by providing in-kind services and a cash grant totalling over $25,000 AUD.

The 2023 package was in collaboration with parters Studios 301Zenith RecordsBilly Zammit, Make MerchandisePLAKKITMedia Arts LawyersWhite Sky and Ben Mitchell. The pack also boasts a $4,000 AUD cash grant to further develop their career.

“It was another super-competitive year, the team and I trawled through hundreds of applications, and we’re thrilled to award LAZY GHOST as this years recipient. The guys had a vision for every aspect of the initiative and we can’t wait to see how 2024 and beyond unfolds for them! We’ve seen acts utilise ‘Greater Good’ in the past two years, and there’s nothing more we love than seeing emerging artists thrive,” says Chief Operating Officer Rick Bridgman

Ahead of their upcoming release, ‘EAT YOU ALIVE‘, on March 13, LAZY GHOSTnotes how the Greater Good pack will assist in their upcoming strategy:

“We’ve never won anything in our career as a band. The first, last and only time we tried to win, was a battle of the bands type competition, we got beaten by a reggae band that covered ‘Wasn’t Me – Shaggy’ in Canada – it was so good, I even voted for them. We’re very grateful to be chosen for the Greater Good initiative, it’s nice to have some big players in the industry backing an independent band and their above average songs and ridiculous plans. I think the next 6-12 months are going to be huge and we’re stoked to see where this all leads us.”

Good Intent offers a range of services across radio plugging, playlist pitching, worldwide blogs, digital marketing, label services, tastemaker club and radio promo, artist management, venue bookings and run a photography/videography studio Good Loco out of their Bulanaming/Marrickville-based office.

Current clients include Anjunadeep, BMGBootleg Rascal,ChromeoClose CountersCOTERIECrowded HouseDestroy All LinesDOPE LEMONEverything EverythingFANGZFuture StaticLa RouxPacific AvenueRedHook and SOFT PLAY. Over the years, Good Intent has also worked with the likes of A.GIRLAmerican Hi-FiAstral PeopleBasChugg MusicFreddie GibbsHandsome ToursLUUDESony MusicTMRW Music and Universal Music Group.

‘EAT YOU ALIVE’ will be available worldwide on Wednesday, March 13

LAZY GHOST will receive the below:

Grant For Release Promotion & Career Development
• A cash grant of $4,000 AUD to kickstart Artist’s career.
• Funds to be used for but not limited to: Release Promotion, Touring Expenses and Marketing.

Artist Services Supported Release Package
• 1 x Single Campaign project managed by the Good Intent senior management team (Rob Carroll, Rick Bridgman and Nick Moran).
• PR and Label Services provided by Good Intent, which includes PR, Radio Plugging, DSP Servicing and Digital Marketing Service.
• Artist Management Consultation Meetings.

Recording & Production Package – Studios 301
• 1 x Day Dry Hire of Studios 301’s ‘Studio 2’.
• Mix and Dolby Atmos Music Mix from Stefan Du Randt (Kimbra, Jessica Mauboy, Budjera, Guy Sebastian).
• Mastering and Vinyl Mastering from Chief Mastering Engineer Steve Smart (Flume, King Stingray, DZ Deathrays).
• Click here to learn more about Studios 301 and Studio 2.
• Click here to learn more about Dolby Atmos Mix.

Vinyl Package – Zenith Records
• 150 x 7” Black Records courtesy of Zenith Records, with colour labels, full colour foldover sleeve / outer bags.

EPK Development – Billy Zammit
• Photography Shoot by Billy Zammit (DMA’s, Triple One, Ninajirachi, Young Franco).
• Photography Studio Hire at Good Loco in Marrickville, Sydney.
• EPK Development in collaboration with Billy Zammit and the Good Intent team.

Merchandise Package – Make Merchandise
• 25 x AS Colour Staple Tees + 2 Colour Print courtesy of Make Merchandise.

Poster Print & Distribution Package – PLAKKIT
• 50 x B0 Full Colour Print + Distribution courtesy of PLAKKIT.

Accounting Consultation – White Sky
• Artist Consultancy and Business Advice meeting with Matthew Tan (Senior Client Manager, White Sky).
• Business Health Check, Structure, Insurance, Tax, Banking and Business Set Up Advice.

Legal Consultation – Media Arts Lawyers
• One hour consultation and strategy session with Music and Entertainment Lawyer, Rob Glass (Partner, Media Arts Lawyers).

Creative Assets Assistance
• Release Graphic Design/Illustration by Good Intent collaborator Ben Mitchell (Bootleg Rascal, Critical Slide).



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