SOPHIYA SHUTS DOWN MELBOURNE STREET WITH $1.2M WORTH OF CARS, DANCERS, AND HER CHIHUAHUA “JUICY” FOR TOKYO DRIFT-INSPIRED MUSIC VIDEO

by the partae
After spending the past year laying low writing in the studio, SOPHIYA returned in style just last month with hard-hitting latest single ‘Rosie’. Today she doubles down on the bold release with a bad-ass cinematic music video, dripping with next level visuals and attitude. Inspired by the film Tokyo Drift, and paying homage to the video game Need For Speed, the music video is directed by Johnny Yayo, with SOPHIYA herself stepping up as creative director (alongside Aman Bayatly) to create what is a music video aesthetic unlike any other. https://www.youtube.com/watch?v=8ZTNdKjpLJk SOPHIYA said of the clip "I am so grateful to have been able to make this piece in collaboration with the culture, for the culture. Even during this time, we can still stay connected, collaborate ideas and be creative. Enjoy the visuals!" Shot over two days in February, including shutting down Napier Street in Melbourne’s Fitzroy for five hours, SOPHIYA leans completely into her role as one of Australian hip hop’s most exciting up and comers with this bold and unapologetic visual statement. Flanked by some of Melbourne’s finest renowned dancers, Xavier Gibson and Monique Nightingale, the clip also features over $1.2M worth of luxury and exotic cars including a Bentley Continental GT, a Lamborghini Huracan and a Rolls Royce Ghost. Alongside the prestigious cars, the clip also showcases the underground JDM car culture courtesy of Sarah Bahrou from Status Seasonal (JDM Car Club). From channeling The Godfather by cradling her chihuahua, "Juicy", to honouring her proud Greek heritage in opening scenes, ‘Rosie’ is quintessentially SOPHIYA as she champions not only herself and her talents, but her community as well. From fashion influencers and designers through to the underground hip-hop community and beyond, SOPHIYA is bringing her community together every step of the way. ‘Rosie’ is SOPHIYA’s first single since her incendiary debut, ‘White Ivory’ in 2018. With love from triple j and triple j Unearthed including being added to Unearthed rotation, as well as nods from FBi Radio, Acclaim, Purple Sneakers and Off The Clef, it’s clear SOPHIYA has hit the ground running in 2020. "A tough, intimidating return from SOPHIYA" - Declan Byrne, triple j "Definitely one to watch" - Bridget Hustwaite, triple j "There’s a new force in the world of Aussie rap, and her name is SOPHIYA" - Purple Sneakers ------------------------------------------------- LIKE / FOLLOW SOPHIYA:
After spending the past year laying low writing in the studio, SOPHIYA returned in style just last month with hard-hitting latest single ‘Rosie’. Today she doubles down on the bold release with a bad-ass cinematic music video, dripping with next level visuals and attitude.
Inspired by the film Tokyo Drift, and paying homage to the video game Need For Speed, the music video is directed by Johnny Yayo, with SOPHIYA herself stepping up as creative director (alongside Aman Bayatly) to create what is a music video aesthetic unlike any other.
https://www.youtube.com/watch?v=8ZTNdKjpLJk
SOPHIYA said of the clip “I am so grateful to have been able to make this piece in collaboration with the culture, for the culture. Even during this time, we can still stay connected, collaborate ideas and be creative. Enjoy the visuals!”

 

Shot over two days in February, including shutting down Napier Street in Melbourne’s Fitzroy for five hours, SOPHIYA leans completely into her role as one of Australian hip hop’s most exciting up and comers with this bold and unapologetic visual statement. Flanked by some of Melbourne’s finest renowned dancers, Xavier Gibson and Monique Nightingale, the clip also features over $1.2M worth of luxury and exotic cars including a Bentley Continental GT, a Lamborghini Huracan and a Rolls Royce Ghost. Alongside the prestigious cars, the clip also showcases the underground JDM car culture courtesy of Sarah Bahrou from Status Seasonal (JDM Car Club).

 

From channeling The Godfather by cradling her chihuahua, “Juicy”, to honouring her proud Greek heritage in opening scenes, ‘Rosie’ is quintessentially SOPHIYA as she champions not only herself and her talents, but her community as well. From fashion influencers and designers through to the underground hip-hop community and beyond, SOPHIYA is bringing her community together every step of the way.

 

‘Rosie’ is SOPHIYA’s first single since her incendiary debut, ‘White Ivory’ in 2018. With love from triple j and triple j Unearthed including being added to Unearthed rotation, as well as nods from FBi Radio, Acclaim, Purple Sneakers and Off The Clef, it’s clear SOPHIYA has hit the ground running in 2020.
“A tough, intimidating return from SOPHIYA” – Declan Byrne, triple j
“Definitely one to watch” – Bridget Hustwaite, triple j
“There’s a new force in the world of Aussie rap, and her name is SOPHIYA” – Purple Sneakers
LIKE / FOLLOW SOPHIYA:
 

 

 

You may also like

Leave a Comment