It was a proud moment for I OH YOU this past weekend with DMA’S taking the stage ahead of bouncedown at the 2020 Toyota AFL Grand Final between Richmond and Geelong on Saturday. Playing to a massive live audience of almost 30,000 at The Gabba in Brisbane, the band’s performance played on screens across the nation as part of the AFL broadcast, which attracted a mammoth national average TV audience of 3.812m, its highest rating audience since 2016.
The Gabba was not the only hallowed ground the band’s music was heard in this past weekend. In a world first, DMA’S premiered their new video for ‘Round & Around’ live on the big screens to an empty Goodison Park Stadium in Liverpool UK, home of Everton Football Club. A film capturing this momentous moment was live streamed on both DMA’S and Everton FC’s Facebook pages overnight, showing the band’s full-throttle anthem reverberating across the deserted stadium. Frontman Tommy O’Dell is a passionate, life-long fan of the club, thanks to his dad’s side of the family all hailing from Liverpool.
Directed by Steve Lattuca, the ‘Round & Around’ video explores the band’s roots in Newtown, Sydney. It features a mix of new and archive footage of the band in their local environment and includes clips of them performing on the roof of The Marlborough Hotel.
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