Where are you currently based and what is the music scene like there?
I’m based in Stockholm, Sweden. The music scene here is huge, well, the songwriter/producer scene is huge, but the club scene not really.
How would you describe your music?
Happy, melodic, uplifting, catchy, dancey.
How did you first start playing music?
I started playing music when I was like three, banging on drums and pretending to know how to play the guitar like the adults I saw on TV. I started producing when I was 13 or so.
Your track “Hey Mama” has just been released under Sony Music, where and when did you record?
So, I created the melody in the drop two years ago on top of a completely different beat. Then when I got paired up with a British songwriter called Mike Kintish by my publisher last year, and the first thing he sent me was the vocal of Hey Mama. I paired up the melody I had created the year prior with the vocal and it instantly felt like they gelled really well together.
What influenced the songwriting and sound for “Hey Mama”?
So since I wasn’t a part of writing the lyrics for Hey Mama I don’t know about that part, but I instantly fell in love with the lyrics and the vocal. It definitely inspired the rest of the song and the sound of the record. I had previously played around with drops where the drums didn’t have a typical EDM-structure, where there was more movement and where the rhythm didn’t rely on a snare or clap hitting on the 2 and 4. So I used the same mindset for Hey Mama and that worked out really well.
Where can we buy / listen to “Hey Mama”
Spotify, YouTube, iTunes, Apple Music, any e-store or streaming service really.
Your sounding is moving away from EDM to more of a pop sound, what has prompted this change in style?
Several things. Partly because I wanted a new challenge, 128 BPM progressive house became super stale for me and not that inspiring. Partly because I’ve always loved pop music and I’ve found a way to do it in a way where it still feels and sounds like me. And also in part because the artists and musicians I want to work with in the future are also for the most part in the pop realm. Pop can also be anything, which I love about it.
Who are you listening to at the moment?
Khalid, Ariana Grande, ABBA, Anne-Marie, a bunch of musicals, NSTASIA, Years & Years, etc. I have a Spotify playlist I update quite often with stuff that inspires me so go check that out!
I hear that you have some huge collaborations coming up, can you give us an idea what to expect?
I do. It’s my next single, and I’ve been working hard on it for over a year. It’s a collaboration between a pretty iconic vocalist and I. I’m very very excited about it.
Your track The Girl, was Monstercat’s most streamed track in 2015, what do you attribute to the success of The Girl?
Well I think honestly it’s just about the song. The song connected with people. We did almost zero marketing or PR for that song, zero radio servicing, zero Spotify push, yet 3 years later it still clocks in at about 10 thousand streams per day. Cozi, the feature on the song, is amazing, the lyrics are emotional and deep, and the structure/production of the song was pretty unique when it first came out.
Your records have been collectively streamed more than 70 million times, which is mind blowing! What does the remainder of 2018 going into 2019 hold for you?
Yea that statistic is crazy to me, hard to grasp. So hopefully at least one more single, if not two, and more remixes. I just put out a remix of my friend Alan Walker’s latest song, and I wanna do more of that.
What do you like to do outside of music?
Love gaming, love eating food, love watching youtube and Netflix, and obviously hang out with my girlfriend.
Favourite food and place to hangout?
Anyone who visits Stockholm needs to grab a burger at Barrels. In my opinion, their “The Original” burger is the best you can find in this city.