BANOFFEE Shares new video for ‘Ripe’
Melbourne’s Banoffee has today shared a new video for her single ‘Ripe.’ Premiering via NYLON, the track is out now via Dot Dash / Remote Control Records.
Created alongside ‘I’m Not Sorry‘ video collaborators, Coco and Maximilian, and featuring performersAisha and Briana, Banoffee says “I wanted to showcase the friendships I’ve made and the light heartedness that comes with making clanky pop music.” The video is also a reflection on the current, new state of Banoffee: “This video works to express the polarities of Banoffee, the different elements that together form an entity that’s grown and morphed so much since it first began. Like the foundations of this song, the video explores different textures, personalities and aims to blur the line between wonder and eeriness.”
Having been praised around the world by FACT, Clash, DIY and BBC1, new track ‘Ripe‘ comes to us a signal of Banoffee transformed. Having produced her own brand of experimental electronica since 2013 in Melbourne, Banoffee felt a change was necessary and the West Coast of America beckoned. LA offered up a fresh creative start for her without preconceptions, a space filled with new collaborators, an opportunity to flex muscles Banoffee didn’t even know were there.
The other massive gear shift has been in psyche. Where previous EPs were written as tools to deal with anxiety, the new material is intended to be far less introspective. It’s the first batch of work that looks outside of self. The songs remain dark, but instead of wallowing in dread, they seek to inspire contentment.
‘Ripe‘, the first single to be released in almost two years, is a direct reflection of this newfound philosophy. Born in the LA studios of underground label 10K Islands, the track bounces around a manipulated vocal sample, a grating bassline scratch and infectious drops. It’s intended to conjure the abrasiveness of a situation Banoffee often found herself in – feeling exploited in the music industry. Intentionally grubby, it’s also a mirror of the project’s “dirty, crass personality.” Banoffee is interested in the future of a more hyper textualised vein of pop, one that pushes its listeners outside of their comfort zone.
Banoffee is an attempt to show up the disgustingness of consumerism by making mainstream pop sound so sickly sweet that it becomes sour. With ‘Ripe‘, she challenges you to an acquired taste your gut might not be ready for yet. Suck it and see.
Banoffee ‘Ripe’ (Official Video)
Stream / Purchase: https://banoffee.lnk